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Common Myths About SEO Services Debunked
One of the best things you can do for your business is invest in SEO. Yet the SEO industry is filled with outdated tactics provided by opportunistic agencies. You may find your hard-earned money that you invest into SEO is not working, while the agency makes excuses. To avoid this risk, the Genie Crawl team have listed the most common myths about SEO services, so you can make an informed decision when investing your hard-earned money into your digital marketing.
Any SEO service that tells you content doesn't matter, should be an immediate red flag. Producing high quality, unique, and relevant content that resonates with your audience, is the key to a successful SEO campaign. High quality and relevant content drives organic traffic to your website. If a SEO service is selling you search engine optimisation without content, then run.
Google Ads and Google Search use different algorithms for website ranking and advertising. When you spend money on advertising campaigns, it will not impact your ranking, though it does drive qualified traffic to your site, which is a positive user signal for Google, which indirectly could improve your ranking and visibility online.
Any SEO service that tells you they the only ones that know how to make your strategy work, is lying. SEO is not a one-size-fits-all approach and there isn't only one way to complete SEO. It requires knowledge and skill with a customised approach based on your audience and goals, meeting SEO best practices, using only white hat and ethical techniques.
Every business is unique and so are your digital marketing goals and needs. This is why SEO packages are not effective. Any SEO service pushing you into a long-term, fixed package means chances are you are paying for SEO services you don't need.
It's not uncommon for SEO services to promise you they will have you on the first page of search results within a short period. This is a popular myth, but the truth is that you cannot guarantee SEO results. All the agency can do is work to the SEO best practices, stay updated with the latest algorithms and trends, conduct comprehensive keyword research and analysis, along with analysing your competitors to identify gaps in their strategies that they use to give you a competitive edge, helping to increase your ranking in search results. The first page of search results must be earned and cannot be purchased and no SEO service can guarantee a first page placement.
While writing longer content can improve your SEO efforts, it cannot automatically lead to a higher ranking. What is more essential is that you publish high quality, relevant, and unique content based on your users search intent, behaviour, and preferences. If your content is well-written and valuable, it will keep your visitor on your pages for longer, boosting your dwell time, reducing your bounce rate, sending positive signals to the search engine, which in turn, can boost your ranking.
Partnering with a well-established and reputable SEO service will ensure you receive the customised solutions you need to achieve search engine optimisation success. Don't rely on agencies that make promises they cannot keep. Now that you know the most common SEO myths, you know what to look for when partnering with a SEO service. Get in touch with Genie Crawl today to find out more.
Genie Crawl carried out a detailed SEO audit for my tutoring website and explained everything in a clear and understandable way. I hired them straight away and since then I have seen a noticeable improvement in the traffic and leads coming to my website.
Awesome service, Tony and the team have been great with completing our website and meeting all the deadlines we set. They have lots of bright ideas and created so much value to our business. Our search engine rankings are now on the first page of the Google! We wouldn't have managed this without you guys!
Excellent service and great results with our Google Ads account. They are always there at the end of the phone when we need them and they are a friendly bunch of people to deal with. We are very happy with the results.
Genie Crawl has helped massively with my rankings as a business owner using SEO. My business is doing very well now, all thanks to them!
Genie Crawl is a very efficient company to work with; they were clear on what they felt they could offer and assisted me in improving my SEO rankings.
GenieCrawl was recommended to me for their SEO optimisation services and they have been great to work with. Our traffic jumped straight away and our business has gone from strength to strength thanks to their support.
I was really struggling to get my SEO ratings higher for my business, and my website noticed on google. Thanks to GenieCrawl and their excellent service and SEO knowledge, I was able to increase my rankings sufficiently and am now reaping the benefits of their optimizations. I would highly recommend their service if you are struggling with SEO rankings as I was.
As a new business start up we needed help driving traffic to our website. In all fairness this was an area we were all pretty clueless on. Genie Crawl have been invaluable to us and undoubtedly have been a driving force to increasing sales. They are always there with helpful advice when we need them. Thanks!
I was a little skeptical about hiring a company to help with the SEO for my website, but I am over the moon with my decision to work with Genie Crawl. They have really increased the traffic to my website and I would highly recommend them to everyone!
Fantastic company. They've been essential in getting us the business that we need. Would completely recommend. We've really found that our rankings have gone through the roof. SEO experts for sure! A+
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