Digital Marketing Services Explained
Digital marketing relies on a number of internet marketing specialists from content marketers to social media marketers to email marketers and more. Being a leading Digital Marketing Company in UK, Genie Crawl brings the experience and knowledge needed to the table with a small and dedicated team backed by more than five years of industry knowledge and experience.
Effective digital marketing solutions include:
- Search Engine Optimisation (SEO) - SEO optimises your website to help you improve your ranking in search results. This helps to increase organic traffic to your site. The more traffic you generate the higher your chances are of success in a competitive marketing environment. Some of the ways you can benefit with SEO is through your website, blogs, content marketing, social media and more.
- Content Marketing - Our team of best content creators focus on effective and efficient content marketing solutions to help you achieve fast results. Content marketing is the creation of content in order to improve brand awareness and increase website traffic with effectual lead generation. Content marketing is used effectively with blog posts, online brochures and websites, to name a few.
- Social Media Marketing - Social media is growing by the day. There are more than three billion people with social media accounts from around the world. Eleven people use social media for the very first time every second. Social media can help you promote your brand and engage with your audience effectively. This can improve trust, customer service and generate new leads. Social media channels include Facebook, LinkedIn, SnapChat, Twitter, Instagram, Google + and more.
- PPC (Pay per Click) Advertising - PPC is a well-known digital marketing service that helps to drive traffic to your site by paying each time a potential client's clicks on the advert. There are a number of channels to use including Facebook, Google Adwords and Microsoft Ad Center. This is an affordable solution where you set your daily advertising budget and only pay for real results.
How Digital Marketing Can Benefit Your Business
Digital marketing is marketing efforts that focus on the use of electronic devices and the internet. This type of marketing assists companies in connecting with a wider audience to achieve results. Digital marketing services covers a full range of solutions including social media, websites, email and search engines.
Marketing has evolved exponentially over the years, which means companies need to focus on meeting their clients where they are searching, which is the internet. It ensures you are always at the right place at the right time to secure new clients.
Digital marketing specialists can improve your brand awareness and lead generation through the use of all digital channels. This includes paid and free channels. The digital marketing channels include the company's website, search engine ranking, email, blogs, social media and more.
Focusing on the KPI (key performance indicator) for each digital marketing channel, Genie Crawl can effectively measure each client's performance. This ensures clients can identify their return on investment and see how digital marketing is benefiting their business in the long run.
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