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Social Media Marketing & Why You Should Use It!

August 11, 2021insocial-media

The ongoing global pandemic (COVID-19) saw the world come to a standstill, with many businesses having to close down or their employees having to work remotely. As a result of this, more and more people have begun to spend more time online than ever before, and whether for business or pleasure, it's about time you used this to your advantage!

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Instagram Marketing Influencer

June 19, 2020insocial-media

Your favorite Instagrammer is on Live. You scrambled as soon as the notification bell popped. Your trusted lifestyle idol is in her natural habitat with sparkling new products. She is so happy with the benefits that she can't stop promoting it.

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The role of moral in social media marketing

February 27, 2020insocial-media

The social networks are an easy, stable, and cheap source of reaching and engaging the exact profile a brand needs to send their message. More precisely, to sell their product.

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The Fast Food Wars Go Viral

February 03, 2020insocial-media

"Brand wars" aren't a new concept. Way back when (in the 80s and 90s), there was Coke vs. Pepsi, Nike vs. Adidas; even our mail carriers battled for consumer supremacy with FedEx vs. UPS.

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How Social Media Advertising Works

February 01, 2020insocial-media

Social Media - There's absolutely no way you haven't heard of that over the last few years social media has completely changed the Internet. It has changed the whole world and the world of marketing so what are the reasons for your business to start utilizing these new forms of communication as soon as possible.

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Social Media Marketing using Facebook

December 07, 2019insocial-media

With more than 2 billion active users on Facebook ready to interact and become involved in any interesting Facebook content that catches the attention of its user, a marketer can easily boost their product's visibility on this platform and reach their intended target audience in a short time.

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How to implement LinkedIn SEO on your business page

November 18, 2019insocial-media

A professional-looking company profile on LinkedIn can bring you more clients, if not to create a great image for your business. Having a presentation page for your business on all social network is a must-have in the digital era. LinkedIn is a little bit different from the other networks, because it requires a professional approach.

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Running the Numbers on Social Media

April 08, 2019insocial-media

Social media marketing is a science, not an art. It may sound brutal but making assumptions as you go along can be fatal to your online presence and to your business. Fortunately, we have analytics. With the plethora of social media analytics tools and the wealth of data available to social media marketers, there is no need to play a guessing game at who your market is, or what they want, or where they live or what they eat for breakfast.

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Setting Social Media Goals

March 01, 2019insocial-media

If you're confused about your social media marketing strategy in the age of GDPR, data scandals and privacy laws and algorithm changes, we don't blame you. The social media terrain is always shifting and it's not uncommon to experience at least a little confusion and trepidation when it comes to exactly how your business will leverage it.

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