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How to Combine Google Ads with SEO for Maximum Traffic
Search engine optimisation and Google Ads is the ultimate combination to increase traffic to your website. It combines the power of organic results with attention-grabbing adverts. With Google processing close to nine billion searches daily, you can understand why you need to have a strong online presence.
Today, the digital landscape is brimming with competitors, which is why you need to consider digital marketing strategies that help you gain a competitive edge. This is where combining Google Ads with SEO can provide you with the winning formula you need to boost visibility, drive traffic to your website, and increase conversions.
Search engine optimisation (SEO) is a strategy of boosting your website visibility in search engine results pages (SERPs). It helps you attract organic traffic. The SEO process focuses on keyword research, website optimisation, along with off-page optimisation.
The main elements of an effective SEO strategy includes:
Google Ads is paid online advertising based on the Pay-Per-Click (PPC) advertising model. It was developed by Google, enabling you to create and display adverts on SERPs, YouTube, and other partner sites. This involves bidding on your targeted keywords, only paying when a user clicks on your advert and is directed to your landing page.
There are a number of Google Ads types, including:
SEO strategies are focused on achieving results through methodical efforts, including creating high quality content, improving your website structure, and acquiring high quality back links. SEO strategies is a long-term process that takes time to see results. In fact, it can take months before you start seeing improvements, yet it provides long-term and sustainable results.
Google Ads, on the other hand, offers instant results. The minute your adverts is published, you gain immediate visibility with targeted traffic. Google Ads provides a boost of visibility and engagement, while your SEO campaign gets to work in the background.
Combining these two digital marketing strategies provides a winning formula for maximum website traffic. Your visibility is enhanced, ensuring your brand is recognised throughout the buyers journey. Benefits include:
When you combine these two digital marketing strategies, you can maximise traffic to your website. It is a smart marketing move that can start driving traffic to your site without delay, while you wait for your long-term SEO strategy to start producing results.
When you combine Google Ads and SEO, you take driving traffic to your site to a new level. When you combine these two strategies, you improve your online visibility, grabbing the attention of your audience, while improving brand awareness and recognition. Are you ready to start driving traffic to your website? Get in touch with Genie Crawl today for a customised SEO and Google Ads marketing strategy that aligns with your business and goals.
Genie Crawl carried out a detailed SEO audit for my tutoring website and explained everything in a clear and understandable way. I hired them straight away and since then I have seen a noticeable improvement in the traffic and leads coming to my website.
Awesome service, Tony and the team have been great with completing our website and meeting all the deadlines we set. They have lots of bright ideas and created so much value to our business. Our search engine rankings are now on the first page of the Google! We wouldn't have managed this without you guys!
Excellent service and great results with our Google Ads account. They are always there at the end of the phone when we need them and they are a friendly bunch of people to deal with. We are very happy with the results.
Genie Crawl has helped massively with my rankings as a business owner using SEO. My business is doing very well now, all thanks to them!
Genie Crawl is a very efficient company to work with; they were clear on what they felt they could offer and assisted me in improving my SEO rankings.
GenieCrawl was recommended to me for their SEO optimisation services and they have been great to work with. Our traffic jumped straight away and our business has gone from strength to strength thanks to their support.
I was really struggling to get my SEO ratings higher for my business, and my website noticed on google. Thanks to GenieCrawl and their excellent service and SEO knowledge, I was able to increase my rankings sufficiently and am now reaping the benefits of their optimizations. I would highly recommend their service if you are struggling with SEO rankings as I was.
As a new business start up we needed help driving traffic to our website. In all fairness this was an area we were all pretty clueless on. Genie Crawl have been invaluable to us and undoubtedly have been a driving force to increasing sales. They are always there with helpful advice when we need them. Thanks!
I was a little skeptical about hiring a company to help with the SEO for my website, but I am over the moon with my decision to work with Genie Crawl. They have really increased the traffic to my website and I would highly recommend them to everyone!
Fantastic company. They've been essential in getting us the business that we need. Would completely recommend. We've really found that our rankings have gone through the roof. SEO experts for sure! A+
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