We are rated as the Best SEO and Google Ads Agency of 2024. Check out our Google and Clutch reviews below.
No fixed contract, just MONTH BY MONTHAffordable and FAIR pricesFast responses WITHIN hoursWe love getting RESULTS
How to Create High-Performing FAQ Hubs for SEO
Even when the content on your website is well-searched and high quality, frequently asked question (FAQ) hubs can fill any gaps that your visitors are missing, providing answers to your customer's most common questions.
When you optimise your FAQ hubs with relevant keywords, providing the best user experience, while including structured data, they can be an excellent source of organic traffic.
While you may already be thinking of the most common questions your customers ask, it's important to remember, your FAQ hubs will only benefit SEO when they are optimised. Creating a list of random questions on your web page is not going to see an improvement in ranking. Users won't find value in your answers, resulting in poor user experience.
The focus behind FAQ hubs is to provide the best answers to your audiences questions, incorporating keywords into your on-page copy, optimising meta data, while implementing structured data. When you incorporate all of this, you will find that your SEO value will increase.
Now that you understand the benefits of providing high quality FAQ hubs on your website, let's look at how you can create a high performing hubs to boost your SEO efforts.
Before we start, we do recommend you have a strong data-driven strategy in place.
FAQ hubs should include the most common questions amongst your audience. While this may sound simple enough, you will want to use other methods other than brainstorming to find the most common questions. This can be done by:
Once you have compiled a list of the most common questions you want to add to your FAQ hubs, you can start writing an answer to each one. Ensure answers are correct. It's important to keep answers short, even though you want to be thorough. Try not to exceed more than three sentences per answer.
Now that you have your questions and answers ready, you need to ensure your FAQ hubs are structured for success. Make it easy for your website visitors to find what they are looking for, keeping them on your website for longer.
One of the common mistakes many website owners make is placing all the questions and answers on one single FAQ page. This is where FAQ hubs come into play. Place your questions across a number of FAQ hubs, separating them into categories and topics, reducing the need for your visitor to scroll to find the answer they are looking for.
With your best answers formatted to the highest quality with optimised meta data, you need to add FAQ schema to the start of your HTML. Schema mark-up, also known as structured data, you help search engine crawlers understand the context of your content.
Well-optimised FAQ hubs can contribute to your SEO strategy, though it is only a small piece of a larger strategy. If you are looking for ways to increase your online visibility, contact Genie Crawl today. With more than ten years experience, our team are ready to help you boost your online visibility through white hat and ethical techniques.
Genie Crawl carried out a detailed SEO audit for my tutoring website and explained everything in a clear and understandable way. I hired them straight away and since then I have seen a noticeable improvement in the traffic and leads coming to my website.
Awesome service, Tony and the team have been great with completing our website and meeting all the deadlines we set. They have lots of bright ideas and created so much value to our business. Our search engine rankings are now on the first page of the Google! We wouldn't have managed this without you guys!
Excellent service and great results with our Google Ads account. They are always there at the end of the phone when we need them and they are a friendly bunch of people to deal with. We are very happy with the results.
Genie Crawl has helped massively with my rankings as a business owner using SEO. My business is doing very well now, all thanks to them!
Genie Crawl is a very efficient company to work with; they were clear on what they felt they could offer and assisted me in improving my SEO rankings.
GenieCrawl was recommended to me for their SEO optimisation services and they have been great to work with. Our traffic jumped straight away and our business has gone from strength to strength thanks to their support.
I was really struggling to get my SEO ratings higher for my business, and my website noticed on google. Thanks to GenieCrawl and their excellent service and SEO knowledge, I was able to increase my rankings sufficiently and am now reaping the benefits of their optimizations. I would highly recommend their service if you are struggling with SEO rankings as I was.
As a new business start up we needed help driving traffic to our website. In all fairness this was an area we were all pretty clueless on. Genie Crawl have been invaluable to us and undoubtedly have been a driving force to increasing sales. They are always there with helpful advice when we need them. Thanks!
I was a little skeptical about hiring a company to help with the SEO for my website, but I am over the moon with my decision to work with Genie Crawl. They have really increased the traffic to my website and I would highly recommend them to everyone!
Fantastic company. They've been essential in getting us the business that we need. Would completely recommend. We've really found that our rankings have gone through the roof. SEO experts for sure! A+
Complete the form and a member of our team will be in touch shortly to discuss your enquiry.
© 2024 Genie Crawl. All Rights Reserved.
