What are the benefits of social media promotion for businesses?

You are here:Home»Knowledge Centre»SEO Knowledge Centre»What are the benefits of social media promotion for businesses?

We are rated as the Best SEO and Google Ads Agency of 2024. Check out our Google and Clutch reviews below.

No fixed contract, just MONTH BY MONTH
Affordable and FAIR prices
Fast responses WITHIN hours
We love getting RESULTS
PPC iconSEO icon
Five star rated company★★★★★
GET YOUR FREE AUDIT & PROPOSAL

What are the benefits of social media promotion for businesses?

Social media marketing has become a valuable tool for businesses in today’s digital world. Consumers are turning to platforms such as Facebook, Instagram, and TikTok for product recommendations, social interaction, and entertainment. Businesses need to adapt to this changing landscape, ensuring you remain competitive and relevant.

What is Social Media Marketing?

Social media marketing is a strategy that makes us of the benefits of social media platforms in order to promote your business, products, or services. It includes a number of activities, such as creating high quality and relevant content, sharing engaging content, interacting with your audience, and running paid advertising campaigns that are targeted specifically for your audience.

The aim is to improve brand awareness, engaging with your potential customers, driving quality traffic to your website, and improving conversions. This marketing strategy has become indispensable for today's modern business.

What are the benefits of social media promotion for businesses?
GET YOUR FREE ONLINE QUOTE

Social Media Benefits for Businesses

Social media marketing provides your business with a host of excellent benefits:

Improve Brand Visibility

These days the majority of people have a social media account In fact, a study carried out in 2023, showed that more than sixty percent of the world's population use social media. When you use social media you have the opportunity to boost your brand visibility to a global audience. With the right campaign in place, you can ensure your business is seen by a wider audience.

Engage with Your Audience

What of the most beneficial things about social media is it provides you with the opportunity to engage with your audience in real time. Consistency is important, along with posting engaging content, including videos, interactive stories, and polls that encourage your followers to interact with your business. These interactions help to deepen your connection with your audience, ensuring your brand is the first one on their minds when they need products or services you provide.

Establish Yourself as a Leader

It's not easy to stand out from your competitors, especially in the competitive digital landscape we know today. The good news is that social media marketing offers you the opportunity to rise above your competitors. 

When your brand is seen as knowledgeable, your company is considered trustworthy and professional. Brands that have established themselves as authoritative in their industries manage changes with ease, recover from crisis, and can sustain a competitive edge over a longer period of time.

Improved Customer Loyalty

Social media plays an important role in fostering customer loyalty, showing the benefits of social media promotion for your brand. You have the opportunity to establish and authentic and consistent online presence, which is essential for building trust and credibility.

Unlike traditional marketing, that is a one-way communication, social media allows for two way interactions. Seventy five percent of Twitter users have engaged with brands on the platform, half of the users have customer care concerns. Responding to comments in a timely manner, addressing your customers questions, and taking part in conversations is essential in creating a sense of community, establishing your tone of voice.

Improved Lead Generation

As you know, without generating leads, your business cannot succeed. One of the benefits of social media promotion is that it helps with lead generation. Creating relevant content that provides your audience with value, along with call to actions, encourage users to provide you with their contact information, a useful lead generation tool that you don't want to miss out on.

You can also consider paid targeted advertising campaigns on Facebook and Instagram to enhance your brands visibility, helping with lead generation. These campaigns enable you to be specific regarding your audience, ensuring you reach the right audience that have interest in your products or services. 

Conclusion

Social media promotion is a valuable asset for businesses, providing you with a wealth of benefits and enabling you to make data driven decisions. You should make use of the analytics provided by your social media platforms, helping you improve your social media promotion strategies, ensuring you remain relevant, boosting brand awareness, and helping to drive qualified traffic to your website. Contact Genie Crawl today to discuss our social media management services and see what we can do to help your business today.

RESEARCH
Understanding your market and target audience.
1st step
STRATEGY
Putting together a clear and precise road map.
2nd step
IMPLEMENTATION
Putting everything into practise and making it work.
3rd step
MEASUREMENT
Tracking your success with tools to ensure progress.
4th step
Testimonials

See What Our Delighted Clients Say About Us

Genie Crawl carried out a detailed SEO audit for my tutoring website and explained everything in a clear and understandable way. I hired them straight away and since then I have seen a noticeable improvement in the traffic and leads coming to my website.

Jalisa Ogundelu
Owner

Awesome service, Tony and the team have been great with completing our website and meeting all the deadlines we set. They have lots of bright ideas and created so much value to our business. Our search engine rankings are now on the first page of the Google! We wouldn't have managed this without you guys!

Anna Farra
Owner

Excellent service and great results with our Google Ads account. They are always there at the end of the phone when we need them and they are a friendly bunch of people to deal with. We are very happy with the results.

Olesia Luspa
Owner

Genie Crawl has helped massively with my rankings as a business owner using SEO. My business is doing very well now, all thanks to them!

Daniel Rushton
Owner

Genie Crawl is a very efficient company to work with; they were clear on what they felt they could offer and assisted me in improving my SEO rankings.

Rob Cain
Owner

GenieCrawl was recommended to me for their SEO optimisation services and they have been great to work with. Our traffic jumped straight away and our business has gone from strength to strength thanks to their support.

John Carter
Owner

I was really struggling to get my SEO ratings higher for my business, and my website noticed on google. Thanks to GenieCrawl and their excellent service and SEO knowledge, I was able to increase my rankings sufficiently and am now reaping the benefits of their optimizations. I would highly recommend their service if you are struggling with SEO rankings as I was.

Fynn Healy
Owner

As a new business start up we needed help driving traffic to our website. In all fairness this was an area we were all pretty clueless on. Genie Crawl have been invaluable to us and undoubtedly have been a driving force to increasing sales. They are always there with helpful advice when we need them. Thanks!

Sarah Williamson
Owner

I was a little skeptical about hiring a company to help with the SEO for my website, but I am over the moon with my decision to work with Genie Crawl. They have really increased the traffic to my website and I would highly recommend them to everyone!

Becky Townsend
Owner

Fantastic company. They've been essential in getting us the business that we need. Would completely recommend. We've really found that our rankings have gone through the roof. SEO experts for sure! A+

Lee McRae
Owner
Contact Details

Contact Us

Visit Our Location
US: 244 5th Avenue, New York City, New York, 10001
UK: 120-122 High Street, Whitton, Twickenham, TW2 7LL
Get in Touch

Drop a Line

Complete the form and a member of our team will be in touch shortly to discuss your enquiry.