Where SEO Is Used the Most in 2024
SEO is a process using a variety of updated techniques and tactics to improve your website's visibility in search engine results pages (SERPs). This involves optimising all your content, using the keywords you have researched and analysed. SEO is useful in driving organic (natural) traffic to your website.
More than seventy five percent of people searching online will only look at the first page of results, less than one percent move onto the second page. Search engine optimisation is focused on helping you make your way to the first page of results.
The most common places where SEO is used the most in 2024 includes:
On-page SEO is the optimisation of your website. This includes optimising the content, HTML code, meta descriptions, title tags, images and more. The aim is to attract organic traffic, driving them to your website. On-page SEO includes:
Off-page SEO is the SEO strategy developed outside your website to improve your ranking. This includes high quality back links, social media marketing, ghost blogging, and more. SEO is used for the following off-page efforts:
Technical SEO involves the back end of your SEO strategy. This involves ensuring your website is easy for search engines to crawl and index. Some of the ways SEO is used includes:
Local SEO has grown exponentially over the past few years. This SEO strategy helps businesses reach their local audience by improving their ranking in local searches. With more people searching on the go on their mobile devices, local SEO has grown in demand. Some of the ways SEO is used includes:
SEO is used in ecommerce to drive potential buyers to the website to make a purchase. SEO is an effective way to generate more sales for your online business. Effective ecommerce SEO includes:
Sixty percent of the world's website traffic is done on a mobile device, providing the importance of mobile SEO in today's digital world. Mobile SEO is when you optimise your website for search engines, while ensuring you have a responsive design that works across multiple devices, whether a laptop or a smartphone. The SEO techniques used includes:
Complete the form and a member of our team will be in touch shortly to discuss your enquiry.