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5 Ways to Improve Page Load Speed Without Breaking the Site
Page loading speed should be a main priority when it comes to your website design. How long your site takes to load across various decides plays a vital role in your online performance. The good news, is that there are a few simple tactics you can use to improve your site speed today, reducing bounce rates, and encouraging conversions.
There are a number of online tools you can use to determine your website speed. Remember you want your pages to load within three seconds, the faster the better. At Genie Crawl, we recommend you use Google's Pagespeed Insights. This tool helps you measure your site speed, along with identifying what areas need improvement.
These days your website visitors lack patience, they expect your website to load instantly. Forty percent of website users will abandon a website that takes more than three seconds to load. A one second delay can make a difference on whether the visitor explores your site further, or abandons your site and heads to your competitors website.
Page load speed isn't only about improving user experience (UX), Google also uses page speed as a ranking factor. When your website is slow loading, it will negatively impact your ranking on search engine results pages (SERPs).
The talented team of SEO experts at Genie Crawl have offered their recommended 5 ways to improve page load speed without breaking your website:
This is the easiest way to improve your page load speed. Reducing image files make a major difference to how quickly your pages load. Images should be compressed before you publish them on your website. Images should be a maximum of 100KB, or smaller, to improve speed.
The next way to improve page load speed is to host your images on a video site, such as YouTube or Viimeo, rather than embedding large files on your website that can negatively impact speed. We recommending uploading your video to a video hosting site and then embedding the video to your page, this way the video is hosted elsewhere, which won't negatively impact your page load speed.
Websites that have a number of active plugins tend to take longer to load. We recommend taking time once a month to review your plugins, identifying if you need all of them, or if some are not in use. Plugins you are not using, but you may want to use again in the future, can be deactivated, thereby increasing your page load times. If you have no intention of using the plugin in the future, we recommend you delete it completely.
When you minify heavy code, you can improve your site speed. HTML, CSS, and JavaScript can all contribute to slow loading times and bandwidth use. When you minify these files you improve user experience and accessibility.
Right, have you compressed your images, deactivated plugins, and minified your HTML, CSS, and JavaScript, yet your website is still slow? It could be your hosting provider that is causing the problem. Sometimes changing hosting providers is all you need to speed up your page loading times.
If you are struggling with a sluggish website that is causing high bounce rates, don't wait another minute. Contact the Genie Crawl team today to see how we can assist. Our experienced team are on hand right now to speed up your site, boosting user experience and ranking.
Genie Crawl carried out a detailed SEO audit for my tutoring website and explained everything in a clear and understandable way. I hired them straight away and since then I have seen a noticeable improvement in the traffic and leads coming to my website.
Awesome service, Tony and the team have been great with completing our website and meeting all the deadlines we set. They have lots of bright ideas and created so much value to our business. Our search engine rankings are now on the first page of the Google! We wouldn't have managed this without you guys!
Excellent service and great results with our Google Ads account. They are always there at the end of the phone when we need them and they are a friendly bunch of people to deal with. We are very happy with the results.
Genie Crawl has helped massively with my rankings as a business owner using SEO. My business is doing very well now, all thanks to them!
Genie Crawl is a very efficient company to work with; they were clear on what they felt they could offer and assisted me in improving my SEO rankings.
GenieCrawl was recommended to me for their SEO optimisation services and they have been great to work with. Our traffic jumped straight away and our business has gone from strength to strength thanks to their support.
I was really struggling to get my SEO ratings higher for my business, and my website noticed on google. Thanks to GenieCrawl and their excellent service and SEO knowledge, I was able to increase my rankings sufficiently and am now reaping the benefits of their optimizations. I would highly recommend their service if you are struggling with SEO rankings as I was.
As a new business start up we needed help driving traffic to our website. In all fairness this was an area we were all pretty clueless on. Genie Crawl have been invaluable to us and undoubtedly have been a driving force to increasing sales. They are always there with helpful advice when we need them. Thanks!
I was a little skeptical about hiring a company to help with the SEO for my website, but I am over the moon with my decision to work with Genie Crawl. They have really increased the traffic to my website and I would highly recommend them to everyone!
Fantastic company. They've been essential in getting us the business that we need. Would completely recommend. We've really found that our rankings have gone through the roof. SEO experts for sure! A+
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