We are rated as the Best SEO and Google Ads Agency of 2024. Check out our Google and Clutch reviews below.
No fixed contract, just MONTH BY MONTHAffordable and FAIR pricesFast responses WITHIN hoursWe love getting RESULTS
Avoiding AI Content Penalties: Google’s Guidelines vs. Reality
AI-generated content has become one of the most prominent trends in digital marketing today. Artificial Intelligence (AI) is playing a role in the creation of content, mimicking human writing. These advancements has lead to questions regarding Google's guidelines, and AI content penalties.
Misinformation leads to fear. So let's get a few things clear off the bat. Firstly, digital marketers and even business owners are overemphasising the focus on whether the content is AI-generated or human written. The important factors to focus on is whether the content is high quality, engaging, and provides value.
Let's be honest, Google's algorithms are smarter and more sophisticated. They have the ability to evaluate content on quality signals, rather than where it came from. In addition to this, Google is delving into AI themselves. When you search online these days you are presented with AI Overviews before the organic results, along with AI driving its algorithms. Therefore, it wouldn't make sense for the search engine giant to penalise AI content completely.
In the beginning, Google wasn't too happy about AI-generated content. Algorithms had been designed to prioritise content created by human writers, seeing that as a sign of relevance and quality. Yes, over time, Google saw the potential of AI in content creation, changing its perspective from rejection to a balanced view.
While Google has changed its view on AI content, there is one focus that has not changed. That is to provide your audience with high quality and relevant content. This has remained as a top priority in all Google’s AI content decisions to date. Therefore, today, it doesn't matter if the content is created by AI or humans, it's about the value it provides your audience.
When you understand how Google assesses AI generated content, you can create high quality content, which avoiding AI content penalties:
Google's sophisticated algorithms play an important role in assessing AI content. These algorithms analyse exponential amounts of online content, looking for spam in AI generated text. This may include repeated phrases, keyword stuffing, and incoherent sentence structures.
Google also focuses on the semantic coherence of AI content, ensuring sentences flow logically and the content makes sense. In the event the content switches between unrelated topics without any connections, it could have a negative impact on your SEO efforts.
While Google hasn't banned AI content, it has added an additional E to its E-A-T principles. Now Google's algorithms focus on experience, expertise, authority, and trust when assessing content.
To put an end to AI content, Google prioritises quality, whether human or AI generated. Focusing on high quality, accurate, and relevant content that aligns with SEO best practices, incorporating E-E-A-T to boost click through rates, user experience, and ranking. Contact Genie Crawl now for more information.
Genie Crawl carried out a detailed SEO audit for my tutoring website and explained everything in a clear and understandable way. I hired them straight away and since then I have seen a noticeable improvement in the traffic and leads coming to my website.
Awesome service, Tony and the team have been great with completing our website and meeting all the deadlines we set. They have lots of bright ideas and created so much value to our business. Our search engine rankings are now on the first page of the Google! We wouldn't have managed this without you guys!
Excellent service and great results with our Google Ads account. They are always there at the end of the phone when we need them and they are a friendly bunch of people to deal with. We are very happy with the results.
Genie Crawl has helped massively with my rankings as a business owner using SEO. My business is doing very well now, all thanks to them!
Genie Crawl is a very efficient company to work with; they were clear on what they felt they could offer and assisted me in improving my SEO rankings.
GenieCrawl was recommended to me for their SEO optimisation services and they have been great to work with. Our traffic jumped straight away and our business has gone from strength to strength thanks to their support.
I was really struggling to get my SEO ratings higher for my business, and my website noticed on google. Thanks to GenieCrawl and their excellent service and SEO knowledge, I was able to increase my rankings sufficiently and am now reaping the benefits of their optimizations. I would highly recommend their service if you are struggling with SEO rankings as I was.
As a new business start up we needed help driving traffic to our website. In all fairness this was an area we were all pretty clueless on. Genie Crawl have been invaluable to us and undoubtedly have been a driving force to increasing sales. They are always there with helpful advice when we need them. Thanks!
I was a little skeptical about hiring a company to help with the SEO for my website, but I am over the moon with my decision to work with Genie Crawl. They have really increased the traffic to my website and I would highly recommend them to everyone!
Fantastic company. They've been essential in getting us the business that we need. Would completely recommend. We've really found that our rankings have gone through the roof. SEO experts for sure! A+
Complete the form and a member of our team will be in touch shortly to discuss your enquiry.
© 2024 Genie Crawl. All Rights Reserved.
