We are rated as the Best SEO and Google Ads Agency of 2024. Check out our Google and Clutch reviews below.
No fixed contract, just MONTH BY MONTH
Affordable and FAIR prices
Fast responses WITHIN hours
We love getting RESULTS
Five star rated company★★★★★
Unable to load widget
Building an SEO Strategy for Highly Regulated Industries
Search Engine Optimisation (SEO) in highly regulated industries, such as finance, law, insurance, pharmaceuticals, and healthcare is challenging. With the right approach, your strategy can improve growth, while remaining compliant.
SEO in Regulated Industries
There is no room for error when it comes to building a SEO strategy for highly regulated industries, therefore you must:
Follow all relevant regulations
Ensure you have a technically strong website
Build trust with honest, accurate, and relevant content
Who are the Regulators?
In UK regulated industries, it's important to know and understand the key regulators when building a SEO strategy, ensuring the strategy is not only compliant, but effective. The main regulatory bodies include:
Financial Conduct Authority (FCA) and Prudential Regulation Authority (PRA) – oversee insurance and financial businesses. Content must be clear and honest, while ensuring every step is taken to protect user data
Legal Services Board and Solicitors Regulation Authority (SRA) – regulate legal professionals, enforcing advertising standards, prohibiting exaggerated or misleading claims
Financial Reporting Council (FRC) – sets standard for auditing and financial reporting, requiring transparency and accuracy in SEO content
Advertising Standards Authority (ASA) and Committee of Advertising Practice (CAP) – enforce advertising codes across numerous industries, ensuring content is honest
Building an SEO Strategy for Highly Regulated Industries
Over the years, here at Genie Crawl, we have found that building an SEO strategy for highly regulated industries requires the latest research, along with best practices, including:
Collaborating with legal and compliance teams from the start, avoiding delays
Creating clear and helpful content, answering real questions, without making any promises that cannot be met
Improve technical SEO from speed to accessibility and mobile responsiveness to security
Use clear cookie consent banners and secure forms
Implement local SEO with Google Business Profiles and local back links
Monitoring and auditing regularly is essential to ensure your SEO strategy continues to align with the latest regulations
Conclusion
Building an SEO strategy for highly regulated industries is challenging, and yet rewarding. Once you understand the rules, focusing on quality and trust, you can achieve online results. If you are looking for a digital marketing agency that understands the importance of compliance, while providing a tailored SEO strategy, our team is ready to help. Contact us today and receive a free evaluation and quote.
RESEARCH
Understanding your market and target audience.
1st step
STRATEGY
Putting together a clear and precise road map.
2nd step
IMPLEMENTATION
Putting everything into practise and making it work.
3rd step
MEASUREMENT
Tracking your success with tools to ensure progress.
4th step
Testimonials
See What Our Delighted Clients Say About Us
Genie Crawl carried out a detailed SEO audit for my tutoring website and explained everything in a clear and understandable way. I hired them straight away and since then I have seen a noticeable improvement in the traffic and leads coming to my website.
Jalisa Ogundelu
Owner
Awesome service, Tony and the team have been great with completing our website and meeting all the deadlines we set. They have lots of bright ideas and created so much value to our business. Our search engine rankings are now on the first page of the Google! We wouldn't have managed this without you guys!
Anna Farra
Owner
Excellent service and great results with our Google Ads account. They are always there at the end of the phone when we need them and they are a friendly bunch of people to deal with. We are very happy with the results.
Olesia Luspa
Owner
Genie Crawl has helped massively with my rankings as a business owner using SEO. My business is doing very well now, all thanks to them!
Daniel Rushton
Owner
Genie Crawl is a very efficient company to work with; they were clear on what they felt they could offer and assisted me in improving my SEO rankings.
Rob Cain
Owner
GenieCrawl was recommended to me for their SEO optimisation services and they have been great to work with. Our traffic jumped straight away and our business has gone from strength to strength thanks to their support.
John Carter
Owner
I was really struggling to get my SEO ratings higher for my business, and my website noticed on google. Thanks to GenieCrawl and their excellent service and SEO knowledge, I was able to increase my rankings sufficiently and am now reaping the benefits of their optimizations. I would highly recommend their service if you are struggling with SEO rankings as I was.
Fynn Healy
Owner
As a new business start up we needed help driving traffic to our website. In all fairness this was an area we were all pretty clueless on. Genie Crawl have been invaluable to us and undoubtedly have been a driving force to increasing sales. They are always there with helpful advice when we need them. Thanks!
Sarah Williamson
Owner
I was a little skeptical about hiring a company to help with the SEO for my website, but I am over the moon with my decision to work with Genie Crawl. They have really increased the traffic to my website and I would highly recommend them to everyone!
Becky Townsend
Owner
Fantastic company. They've been essential in getting us the business that we need. Would completely recommend. We've really found that our rankings have gone through the roof. SEO experts for sure! A+
Lee McRae
Owner
Contact Details
Contact Us
Visit Our Location
US: 244 5th Avenue, New York City, New York, 10001
UK: 120-122 High Street, Whitton, Twickenham, TW2 7LL