We are rated as the Best SEO and Google Ads Agency of 2024. Check out our Google and Clutch reviews below.
No fixed contract, just MONTH BY MONTHAffordable and FAIR pricesFast responses WITHIN hoursWe love getting RESULTS
Google Passage Ranking: How to Optimise Long-Form Content
Google Passage Ranking has been around for four years. It was rolled out in 2021. Google Passage helps you deliver accurate information in search results.
Passage optimisation is optimising a specific passage from your content regarding a users query in search results, rather than optimising the entire web page. The passage that answers the query best, can be indexed and ranked in search engine results pages (SERPs). It relies on artificial intelligence (AI) to identify individual sections of the passage and sees its relevance in search results.
Google Passage optimisation works well even when your page covers a broad topic.
Passage ranking optimisation and featured snippets have a similarity, but they are different. They both appear on search results pages for a specific query. Featured snippets do not require clicks to gain information from Google, while Passage Ranking needs the user to click to secure an elaborate answer.
Ranking relevant result to end users is the aim of search engines. Featured snippets and Google Passage Ranking help Google provide relevant and accurate results. Passage ranking offers a number of benefits, including:
If you are wondering how to optimise your passages for Passage Ranking, there are some tips you can follow:
Now that you have some understanding of Google's Passage Ranking, you can optimise your long-form content for success. Use the above tips to improve your chances of your passages being ranked in SERPs, or contact the expert team at Genie Crawl for assistance. Complete our online form now for a free evaluation and quote.
Genie Crawl carried out a detailed SEO audit for my tutoring website and explained everything in a clear and understandable way. I hired them straight away and since then I have seen a noticeable improvement in the traffic and leads coming to my website.
Awesome service, Tony and the team have been great with completing our website and meeting all the deadlines we set. They have lots of bright ideas and created so much value to our business. Our search engine rankings are now on the first page of the Google! We wouldn't have managed this without you guys!
Excellent service and great results with our Google Ads account. They are always there at the end of the phone when we need them and they are a friendly bunch of people to deal with. We are very happy with the results.
Genie Crawl has helped massively with my rankings as a business owner using SEO. My business is doing very well now, all thanks to them!
Genie Crawl is a very efficient company to work with; they were clear on what they felt they could offer and assisted me in improving my SEO rankings.
GenieCrawl was recommended to me for their SEO optimisation services and they have been great to work with. Our traffic jumped straight away and our business has gone from strength to strength thanks to their support.
I was really struggling to get my SEO ratings higher for my business, and my website noticed on google. Thanks to GenieCrawl and their excellent service and SEO knowledge, I was able to increase my rankings sufficiently and am now reaping the benefits of their optimizations. I would highly recommend their service if you are struggling with SEO rankings as I was.
As a new business start up we needed help driving traffic to our website. In all fairness this was an area we were all pretty clueless on. Genie Crawl have been invaluable to us and undoubtedly have been a driving force to increasing sales. They are always there with helpful advice when we need them. Thanks!
I was a little skeptical about hiring a company to help with the SEO for my website, but I am over the moon with my decision to work with Genie Crawl. They have really increased the traffic to my website and I would highly recommend them to everyone!
Fantastic company. They've been essential in getting us the business that we need. Would completely recommend. We've really found that our rankings have gone through the roof. SEO experts for sure! A+
Complete the form and a member of our team will be in touch shortly to discuss your enquiry.
© 2024 Genie Crawl. All Rights Reserved.
