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How can businesses use Google Analytics to improve SEO strategy?
Most business owners today are aware of the importance of search engine optimisation (SEO) for driving traffic and conversions. Did you know that Google Analytics is a powerful tool that helps improve your SEO strategy? We have listed a number of ways you can use Google Analytics to improve your SEO strategy.
Google Analytics helps you identify keywords that can drive traffic to your website. It can also identify keywords that are under performing. By analysing your website's organic search traffic in Google Analytics, you identify keywords with high search volumes and low competition. These can be optimised on your website, increasing your ranking on search engine results pages (SERPs) and driving more traffic to your website.
Google Analytics is a valuable tool in helping you optimise your website content to improve your SEO efforts. When you analyse your website content in Google Analytics, you can tell which pages are not performing and which pages drive the most traffic. You can use this information to optimise your content, improving relevance, quality, and user experience (UX).
How long your website takes to load on the users browser is a very important ranking to Google and other search engines. Google Analytics can help you identify where your loading times can be improved. When you analyse your loading times, Google Analytics will identify the pages that take too long to load, helping you identify elements that are causing delays. You can use this to optimise your loading times by compressing images, enabling browser caching, and reducing code.
Backlinks are a very important factor when it comes to your SEO success. Google Analytics can help you analyse your backlinks and see where improvements are needed. When you analyse backlinks, you identify what links drive the most traffic and which are under performing. You can use this to improve your backlink profile, acquiring high quality links from authoritative websites.
With more than ninety two percent of internet users accessing the internet on a mobile device, it is imperative you ensure your website is mobile optimised. Google Analytics can help you monitor your mobile traffic, identifying where improvements can be made. When you analyse your mobile traffic using Google Analytics, you identify the pages that drive the most mobile traffic. This information can be used to improve your SEO strategy by optimising your mobile user experience, improving navigation, content, and layout.
Google Analytics is a very powerful tool to help you improve your SEO strategy. It can be used to identify keyword opportunities, analyse your backlink profile, improve website loading times, and monitor your mobile traffic. Overall, it helps you drive more traffic and conversions. Do you need assistance with your website SEO? The Genie Crawl team are here to assist. Give us a call or complete our online contact form now for your free evaluation and quote.
Genie Crawl carried out a detailed SEO audit for my tutoring website and explained everything in a clear and understandable way. I hired them straight away and since then I have seen a noticeable improvement in the traffic and leads coming to my website.
Awesome service, Tony and the team have been great with completing our website and meeting all the deadlines we set. They have lots of bright ideas and created so much value to our business. Our search engine rankings are now on the first page of the Google! We wouldn't have managed this without you guys!
Excellent service and great results with our Google Ads account. They are always there at the end of the phone when we need them and they are a friendly bunch of people to deal with. We are very happy with the results.
Genie Crawl has helped massively with my rankings as a business owner using SEO. My business is doing very well now, all thanks to them!
Genie Crawl is a very efficient company to work with; they were clear on what they felt they could offer and assisted me in improving my SEO rankings.
GenieCrawl was recommended to me for their SEO optimisation services and they have been great to work with. Our traffic jumped straight away and our business has gone from strength to strength thanks to their support.
I was really struggling to get my SEO ratings higher for my business, and my website noticed on google. Thanks to GenieCrawl and their excellent service and SEO knowledge, I was able to increase my rankings sufficiently and am now reaping the benefits of their optimizations. I would highly recommend their service if you are struggling with SEO rankings as I was.
As a new business start up we needed help driving traffic to our website. In all fairness this was an area we were all pretty clueless on. Genie Crawl have been invaluable to us and undoubtedly have been a driving force to increasing sales. They are always there with helpful advice when we need them. Thanks!
I was a little skeptical about hiring a company to help with the SEO for my website, but I am over the moon with my decision to work with Genie Crawl. They have really increased the traffic to my website and I would highly recommend them to everyone!
Fantastic company. They've been essential in getting us the business that we need. Would completely recommend. We've really found that our rankings have gone through the roof. SEO experts for sure! A+
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