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How Mobile SEO Can Improve Your User Experience and Conversion Rates
With more than 1.22 billion smartphones and 176 million tablets shipped globally in 2024, it is no surprise that more people are accessing content on their mobile devices, making mobile search engine optimisation (SEO) a necessity. When your website is mobile friendly, it is designed for success, creating a seamless connection with your audience.
Mobile devices account for around 60% of all internet traffic. Users are using their smartphones and tablets to browse the internet, shop, conduct research, and more. More and more consumers are relying on their smartphones to interact with brands.
If your website isn't mobile optimised, you could be missing out on a high volume of potential customers.
Google has already seen the up-tick in mobile users and has shifted its focus to mobile-first indexing. This means the search engine giant is not using the mobile version of a website to determine the ranking in search results. When your website is not mobile friendly, your ranking in search results could take a knock, making it harder for your potential customers to find you.
When you have an effective mobile SEO strategy in place, you improve your online visibility and increase organic traffic.
A website optimised for mobile SEO offers a seamless and enjoyable user experience. When your visitors have to scroll, zoom, and pinch, they are likely to leave your site frustrated. An optimised website is responsive, adapting to various screen sizes, improving website navigation, and improving user experience and engagement.
Mobile users expect your website to open at a lightening speed with the majority expecting your site to take three seconds or less to load. At Genie Crawl, we recommend aiming for a one to two second loading time, ensuring you provide a first class user experience to your mobile visitors.
When visitors can navigate your website seamlessly on their mobile device, engaging with it with ease, they are more likely to take action. This can be a purchase, a subscription, or completing a contact form.
Implementing an effective mobile SEO strategy is an opportunity to maintain competitiveness in a mobile-first world. With effective mobile SEO, you provide your visitors with a seamless website experience, improving conversion rates. If you need help optimising your website for mobile SEO, the Genie Crawl would love to assist. We have years of experience behind us, with a talented team of SEO professionals who are passionate in seeing your website succeed online.
Genie Crawl carried out a detailed SEO audit for my tutoring website and explained everything in a clear and understandable way. I hired them straight away and since then I have seen a noticeable improvement in the traffic and leads coming to my website.
Awesome service, Tony and the team have been great with completing our website and meeting all the deadlines we set. They have lots of bright ideas and created so much value to our business. Our search engine rankings are now on the first page of the Google! We wouldn't have managed this without you guys!
Excellent service and great results with our Google Ads account. They are always there at the end of the phone when we need them and they are a friendly bunch of people to deal with. We are very happy with the results.
Genie Crawl has helped massively with my rankings as a business owner using SEO. My business is doing very well now, all thanks to them!
Genie Crawl is a very efficient company to work with; they were clear on what they felt they could offer and assisted me in improving my SEO rankings.
GenieCrawl was recommended to me for their SEO optimisation services and they have been great to work with. Our traffic jumped straight away and our business has gone from strength to strength thanks to their support.
I was really struggling to get my SEO ratings higher for my business, and my website noticed on google. Thanks to GenieCrawl and their excellent service and SEO knowledge, I was able to increase my rankings sufficiently and am now reaping the benefits of their optimizations. I would highly recommend their service if you are struggling with SEO rankings as I was.
As a new business start up we needed help driving traffic to our website. In all fairness this was an area we were all pretty clueless on. Genie Crawl have been invaluable to us and undoubtedly have been a driving force to increasing sales. They are always there with helpful advice when we need them. Thanks!
I was a little skeptical about hiring a company to help with the SEO for my website, but I am over the moon with my decision to work with Genie Crawl. They have really increased the traffic to my website and I would highly recommend them to everyone!
Fantastic company. They've been essential in getting us the business that we need. Would completely recommend. We've really found that our rankings have gone through the roof. SEO experts for sure! A+
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