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How to Fix Crawl Errors in Google Search Console
Every web master and business owner imagines their website being listed first on search engine results pages (SERPs). Even when you focus on producing the finest quality, unique, and interesting content, you don’t seem to drive enough traffic. If you have everything in place and yet you are still lacking visibility, it could be due to crawl errors.
Google, along with other search engines, rely on a three step process to find and learn about your website, enabling them to rank it effectively:
Crawl errors are able to disrupt the first step of the process, making it impossible for Google to find your website, therefore not being able to add your web pages into the vast index. This also means you are invisible to your target audience.
The first step to fixing crawl errors is to identify the problems in the first pace. You can use Google Search Console that will help you identify your sites health, along with search visibility. Once you have identified the crawl errors, you have the ability to fix them.
Crawl errors that impact your entire website can be a DNS error, server error, or robots.txt error.:
Did Google Search Console advise that you have a URL error on one or more of your pages?
You should monitor for crawl errors regularly, even if your website is running like a well oiled machine. In order to monitor your websites crawlability, you should:
Google Search Console offers the convenience of setting up alerts and notifications, notifying you of any new developments in real time. In Google Search Console, you can enable notifications, turning on email alerts, enabling you to fix any crawl issues quickly and effectively.
Fixing crawl errors is an ongoing process. When you regularly monitor and check your crawl data, you can make necessary fixes following best practices. This ensures search engines are able to crawl, index, and rank your website accurately. Do you need assistance optimising your website for success? The Genie Crawl team are ready to provide you with a free evaluation and quote, providing you with a customised strategy to achieve results. Don't delay, get in touch with our talented SEO team today.
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