We are rated as the Best SEO and Google Ads Agency of 2024. Check out our Google and Clutch reviews below.
No fixed contract, just MONTH BY MONTHAffordable and FAIR pricesFast responses WITHIN hoursWe love getting RESULTS
How to Optimise a Blog Strategy for Consistent Growth
An effective and data-driven blog strategy is the key to increasing traffic. High quality and relevant content helps to engage your audience, but you need to ensure it is visible online. When you attract a qualified audience to your blog, you will achieve consistent growth.
The Genie Crawl team have come up with numerous tips to help you optimise your blog strategy for consistent growth:
All content starts with keywords and phrases, which are essential to a good blog strategy. These terms are the terms your audience are using when they search online, such as searching on Google. Keyword research can be done using a variety of online tools, some are paid, others are free tools available for you to use.
The most common keyword research tools include:
Search engine optimisation (SEO) is a great way to increase blog traffic. This is the technical part of your blog strategy. If you don't optimise your blog content, you will find it impossible to achieve the results you deserve. This means having a good understanding of SEO best practices, especially on-page and off-page SEO. With optimised blog content, you can secure a good ranking in search engine results pages (SERPs), making your blog more visible to the right audience.
These days, online users expect to be able to interact and engage with a business easily. Live-streaming is a growing industry and an excellent opportunity to engage with your audience, providing them with a unique and excellent user experience. Good live experiences for blogs include live questions and answers, live streaming, and live reporting.
Interactive content can help to boost your blog strategy. People are looking for content that they can interact with. Interactive content can increase engagement levels, boosting your blog visibility, and providing you with consistent growth. Interactive content can include infographics, quizzes, and calculators, for example.
A strategic approach will be taking all your readers into consideration, through all stages of the funnel, helping you attract more traffic at different stages of their purchasing journey. It is essential to have a calendar, helping you plan, produce, and publish your content consistently. A strategic approach helps you nourish leads, helping them convert.
Videos and images are essential in any blog post, grabbing the attention of your readers, encouraging them to engage with the content and stay on your blog for longer. In order to achieve consistent results through SEO, these images and videos must be optimised. Alt text descriptions are essential, also ensuring you appeal to your entire audience, including those with accessibility issues.
A good headline is essential to a successful blog strategy. They are eye-catching, increasing your chances of being visible in search engine results pages. Don't forget to add your targeted keywords in your headline.
Some useful tips include offering a resolution to a problem and use trigger words, such as why, why, and how.
Backlinks are valuable tools that are a vote of confidence from other websites. It is a fantastic opportunity to boost your visibility, help you reach your targeted audience, while creating a credible, trustworthy, and authoritative image online.
High quality, relevant, and useful content is essential to attracting more traffic to your blog. With an optimised blog strategy you can improve your visibility online, putting you in front of the right people at exactly the right time. Do you need help optimising your blog strategy? Don't worry, the Genie Crawl team are here to help. Contact us today to find out more.
Genie Crawl carried out a detailed SEO audit for my tutoring website and explained everything in a clear and understandable way. I hired them straight away and since then I have seen a noticeable improvement in the traffic and leads coming to my website.
Awesome service, Tony and the team have been great with completing our website and meeting all the deadlines we set. They have lots of bright ideas and created so much value to our business. Our search engine rankings are now on the first page of the Google! We wouldn't have managed this without you guys!
Excellent service and great results with our Google Ads account. They are always there at the end of the phone when we need them and they are a friendly bunch of people to deal with. We are very happy with the results.
Genie Crawl has helped massively with my rankings as a business owner using SEO. My business is doing very well now, all thanks to them!
Genie Crawl is a very efficient company to work with; they were clear on what they felt they could offer and assisted me in improving my SEO rankings.
GenieCrawl was recommended to me for their SEO optimisation services and they have been great to work with. Our traffic jumped straight away and our business has gone from strength to strength thanks to their support.
I was really struggling to get my SEO ratings higher for my business, and my website noticed on google. Thanks to GenieCrawl and their excellent service and SEO knowledge, I was able to increase my rankings sufficiently and am now reaping the benefits of their optimizations. I would highly recommend their service if you are struggling with SEO rankings as I was.
As a new business start up we needed help driving traffic to our website. In all fairness this was an area we were all pretty clueless on. Genie Crawl have been invaluable to us and undoubtedly have been a driving force to increasing sales. They are always there with helpful advice when we need them. Thanks!
I was a little skeptical about hiring a company to help with the SEO for my website, but I am over the moon with my decision to work with Genie Crawl. They have really increased the traffic to my website and I would highly recommend them to everyone!
Fantastic company. They've been essential in getting us the business that we need. Would completely recommend. We've really found that our rankings have gone through the roof. SEO experts for sure! A+
Complete the form and a member of our team will be in touch shortly to discuss your enquiry.
© 2024 Genie Crawl. All Rights Reserved.
