How to Prepare Your Website Before Hiring a UK SEO Company

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How to Prepare Your Website Before Hiring a UK SEO Company

Hiring a professional UK SEO company can improve your online visibility. Many business owners believe that SEO starts once they agree on the contract, but in reality, preparing your website in advance makes the process smoother, faster, and more effective. The better the foundation, the better the results will be. The Genie Crawl team have put a number of things you can do to prepare your website before hiring a UK SEO company.

Audit Your Website Performance

Before hiring a UK SEO company, you need to have a good understanding of where your website currently stands. A quick audit can highlight issues, providing your SEO company with a clear picture from the initial consultation. Important things to focus on includes site speed and mobile responsiveness. If your website is slow in loading or doesn't function effectively on mobile devices, you will need professional technical SEO fixes.

How to Prepare Your Website Before Hiring a UK SEO Company
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We also recommend you review your analytical data, focusing on the most visited web pages, your bounce rates, along with your top website traffic sources. This helps to speed up the on-boarding process. It's also advisable to ensure you have full access to Google Analytics, Google Search Console, and your Content Management System (CMS). If your accounts were owned by a previous agency, or you don't have essential information to access the accounts, this can make it harder for your new UK SEO company to get started.

Organise Your Website Content

The success of your SEO strategy relies on high quality content and good content structure. We recommend taking the time to review your existing content, identifying any gaps or outdated pages, along with duplicate pages. 

Your new SEO company will benefit if you gather brand guidelines, tone of voice documents, along with your keyword list currently being used. This helps your SEO company understand your brand clearly, creating a bespoke strategy that aligns with your goals.

Set Clear Goals and Expectations

It is important that you know exactly what you want to achieve from the UK SEO company before you hire them. You should have very clear and measurable goals in place, helping your new partner identify the best way to achieve your goals, whether you want to boost website traffic, improve brand awareness, generate high quality leads, or increase online sales.

Having clear goals and expectations helps the UK SEO company create a tailored strategy, focusing on your target audience, competitors, and your industry. With clear direction, it saves time and energy, ensuring your strategy is closely aligned with your objectives.

Conclusion

Preparing your website before hiring a UK SEO company helps to speed up the on-boarding process, while improving long-term results. Genie Crawl offers free evaluations, helping to identify any gaps, while making recommendations for improvement. Contact Genie Crawl today to find your UK SEO company.

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Genie Crawl carried out a detailed SEO audit for my tutoring website and explained everything in a clear and understandable way. I hired them straight away and since then I have seen a noticeable improvement in the traffic and leads coming to my website.

Jalisa Ogundelu
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Awesome service, Tony and the team have been great with completing our website and meeting all the deadlines we set. They have lots of bright ideas and created so much value to our business. Our search engine rankings are now on the first page of the Google! We wouldn't have managed this without you guys!

Anna Farra
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Excellent service and great results with our Google Ads account. They are always there at the end of the phone when we need them and they are a friendly bunch of people to deal with. We are very happy with the results.

Olesia Luspa
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Genie Crawl has helped massively with my rankings as a business owner using SEO. My business is doing very well now, all thanks to them!

Daniel Rushton
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Genie Crawl is a very efficient company to work with; they were clear on what they felt they could offer and assisted me in improving my SEO rankings.

Rob Cain
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GenieCrawl was recommended to me for their SEO optimisation services and they have been great to work with. Our traffic jumped straight away and our business has gone from strength to strength thanks to their support.

John Carter
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I was really struggling to get my SEO ratings higher for my business, and my website noticed on google. Thanks to GenieCrawl and their excellent service and SEO knowledge, I was able to increase my rankings sufficiently and am now reaping the benefits of their optimizations. I would highly recommend their service if you are struggling with SEO rankings as I was.

Fynn Healy
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As a new business start up we needed help driving traffic to our website. In all fairness this was an area we were all pretty clueless on. Genie Crawl have been invaluable to us and undoubtedly have been a driving force to increasing sales. They are always there with helpful advice when we need them. Thanks!

Sarah Williamson
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I was a little skeptical about hiring a company to help with the SEO for my website, but I am over the moon with my decision to work with Genie Crawl. They have really increased the traffic to my website and I would highly recommend them to everyone!

Becky Townsend
Owner

Fantastic company. They've been essential in getting us the business that we need. Would completely recommend. We've really found that our rankings have gone through the roof. SEO experts for sure! A+

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