We are rated as the Best SEO and Google Ads Agency of 2024. Check out our Google and Clutch reviews below.
No fixed contract, just MONTH BY MONTH
Affordable and FAIR prices
Fast responses WITHIN hours
We love getting RESULTS
Micro-Moments Marketing: Winning Customers in Seconds
Customers are making faster decisions in today's fast-paced digital world. They don't have to wait long to research a product, browse articles, or call a company before taking action. Rather, they are turning to their mobile devices, asking a quick question, watching a video or searching for instant answers. These are brief, intent-driven interactions, known as “micro-moments,” and they are reshaping how businesses today communicate, compete, and convert.
Micro-moments happen when someone turns to their phone with a specific need. This is a few seconds revealing strong intent, and businesses that know how to capture their attention at the right time, are gaining a competitive edge.
Research has shown that consumer attention spans are shrinking, yet their expectations are rising. Modern customers expect an instant answer. This makes micro-moments a powerful digital marketing opportunity. The minute a potential client picks up their phone to find what they need, your business should be there to win the moment.
Micro-moments are a point where decisions are made, loyalty builds, and preferences are formed. Well-optimised micro-moment strategies ensure that you meet your consumer at the exact time, providing them with the information that they need.
There are four core micro-moments that brands can use to shape their marketing strategy:
These micro-moments are when a consumer is researching, but not ready to purchase. They are looking for authoritative and clear information. Businesses offering concise and educational content are able to answer these questions instantly.
These are location-driven micro-moments that occurs when someone is searching for a nearby service, such as an event, shop, or restaurant. Businesses need to focus on local SEO, Google Business Profile optimisation, publishing “near me” content to reach the potential consumer at exactly the right moment.
This is when your audience wants to learn a new skill or fix a product, for example. At this moment they expect simple, visual, step by step guides. Businesses can reach this audience at the exact moment by publishing short-form videos and quick tutorials.
I want to buy moments are high-intent moments when your consumer is close to making a purchasing decision. This means businesses need to provide strong social proof, clear pricing, and seamless checkout experiences.
Winning customers in seconds through micro-moments requires speed, clarity, and online presence across numerous digital touch points. This involves:
Micro-moments are a customers path to a quick purchase, it's spontaneous and intent-driven. Businesses that understand this behaviour, responding with speed and relevance, can influence the consumers decision-making process. Are you missing out on important micro-moments? Contact the Genie Crawl team today to find out more.
Genie Crawl carried out a detailed SEO audit for my tutoring website and explained everything in a clear and understandable way. I hired them straight away and since then I have seen a noticeable improvement in the traffic and leads coming to my website.
Awesome service, Tony and the team have been great with completing our website and meeting all the deadlines we set. They have lots of bright ideas and created so much value to our business. Our search engine rankings are now on the first page of the Google! We wouldn't have managed this without you guys!
Excellent service and great results with our Google Ads account. They are always there at the end of the phone when we need them and they are a friendly bunch of people to deal with. We are very happy with the results.
Genie Crawl has helped massively with my rankings as a business owner using SEO. My business is doing very well now, all thanks to them!
Genie Crawl is a very efficient company to work with; they were clear on what they felt they could offer and assisted me in improving my SEO rankings.
GenieCrawl was recommended to me for their SEO optimisation services and they have been great to work with. Our traffic jumped straight away and our business has gone from strength to strength thanks to their support.
I was really struggling to get my SEO ratings higher for my business, and my website noticed on google. Thanks to GenieCrawl and their excellent service and SEO knowledge, I was able to increase my rankings sufficiently and am now reaping the benefits of their optimizations. I would highly recommend their service if you are struggling with SEO rankings as I was.
As a new business start up we needed help driving traffic to our website. In all fairness this was an area we were all pretty clueless on. Genie Crawl have been invaluable to us and undoubtedly have been a driving force to increasing sales. They are always there with helpful advice when we need them. Thanks!
I was a little skeptical about hiring a company to help with the SEO for my website, but I am over the moon with my decision to work with Genie Crawl. They have really increased the traffic to my website and I would highly recommend them to everyone!
Fantastic company. They've been essential in getting us the business that we need. Would completely recommend. We've really found that our rankings have gone through the roof. SEO experts for sure! A+
Complete the form and a member of our team will be in touch shortly to discuss your enquiry.
© 2025 Genie Crawl. All Rights Reserved.
