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The Evolution of Google Reviews: Why AI-Filtered Reviews Matter Now
Have you noticed how some businesses seem to be more visible online than others? It's not only having a great website, but rather what their consumers are saying about them. When you are searching for a nearby business on Google, one of the first things you see is reviews, stars and comments from past customers, helping you make your own decision on whether to use the business or not.
With AI-powered search, things are changing. Which we will delve into in this blog. So keep on reading to find out more.
Businesses rely on the internet to connect with their target audience, using strategies, techniques, and tools to be found when their potential customers search the internet. Businesses today focus on collecting customer reviews, adding it to their content and website, helping them become more visible on Google and other search engines.
Reviews are essential, they help customers through their buying journey.
Online reviews are powerful, they can sway your customers decision, helping them decide whether to work with your business or not. Imagine you are searching for the best SEO agency near you. There are two SEO agencies in town, one has glowing five star reviews, while the other has mixed reviews. You can imagine which one the customer will choose.
Positive online reviews have the power to influence potential customers decision, giving them the confidence needed to choose your business.
Chances are you have read business reviews in the past when making a purchasing decision. Reviews have the power to:
Positive online reviews have the power to influence purchasing decisions. At the same time, negative reviews can deter potential customers. Seventy percent of users trust businesses that have good customer reviews. In the AI-powered search environment we find ourselves in today, customer feedback is essential to:
Online reviews play a major role in how customers perceive your business, especially with AI-filtered reviews. Positive reviews directly influence your online visibility in the world of AI-powered search engines.
AI-powered search engines take customer feedback and ratings into consideration when ranking your website for relevant search results. Reviews build trust and credibility, increase traffic, clicks, and conversions.
At Genie Crawl, we recommend that businesses ask happy customers to leave a Google review, improving your reputation and online visibility.
While acquiring positive reviews is great, it's just as important that you respond to every review, positive or negative. Monitor your reviews and respond in a timely manner. Address customer feedback to show you care about your customers opinions.
Online reviews play a large role in how your business is perceived online, especially in a world of AI-filtered reviews. It helps improve the effectiveness of your local SEO efforts, boosting visibility and engagement. Do you need help with your online reputation? Genie Crawl is here to help you now. Improve your business visibility today, contact us now for a free evaluation and quote.
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