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The Impact of Site Architecture on SEO Rankings
The digital landscape is constantly evolving and site architecture is having a major impact on SEO rankings. Navigating through website structure intricacies can improve your ranking, along with user experience (UX).
Site architecture is about making your website or ecommerce store easy to navigate, boosting user engagement and dwell time, which has a profound impact on your SEO rankings. If you have noticed your website isn't ranking in search results as it should, it could be your site architecture at fault.
LSI keywords are words and phrases that are related to your primary keyword. This helps search engines understand your page topics. These keywords can be added to your headings and subheadings, boosting relevance.
An important part of website architecture is to guide your website visitors effortlessly throughout your site, offering intuitive and seamless navigation. This helps to improve engagement, reduce bounce rates, and improve user experience (UX).
Craft unique and informative web pages that cater to search engines and users. Optimise content, images, meta descriptions, and URLs to boost your visibility in search results.
Website architecture is able to influence your search engine ranking by determining how search engines crawl and index your website pages. When your website is well-structured, it improves user experience, improving your visibility in search results.
In order to improve your SEO ranking, improving overall user experience, increasing dwell time, and reducing bounce rate, you will need to organise your content logically, creating user-friendly menus, and using internal links for a seamless navigation experience.
Website architecture impacts your SEO efforts in a number of ways:
Website architecture plays a major role in your SEO ranking. When you have a well-structured website, it doesn't only ensure search engines can crawl and index your pages, it also offers an improved user experience, which also impacts your SEO success. Do you need help with your website architecture? Get in touch with Genie Crawl today to find out more.
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GenieCrawl was recommended to me for their SEO optimisation services and they have been great to work with. Our traffic jumped straight away and our business has gone from strength to strength thanks to their support.
I was really struggling to get my SEO ratings higher for my business, and my website noticed on google. Thanks to GenieCrawl and their excellent service and SEO knowledge, I was able to increase my rankings sufficiently and am now reaping the benefits of their optimizations. I would highly recommend their service if you are struggling with SEO rankings as I was.
As a new business start up we needed help driving traffic to our website. In all fairness this was an area we were all pretty clueless on. Genie Crawl have been invaluable to us and undoubtedly have been a driving force to increasing sales. They are always there with helpful advice when we need them. Thanks!
I was a little skeptical about hiring a company to help with the SEO for my website, but I am over the moon with my decision to work with Genie Crawl. They have really increased the traffic to my website and I would highly recommend them to everyone!
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