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Why Featured Quotes in Content Drive More Shares
Quotes are powerful, yet they are often overlooked. When creating content, businesses often focus on their brand and products, rather than letting others speak for them, using quotes. Using quotes can be effective in building trust, adding emotion, along with providing social proof.
When it comes to featured quotes in your content, you need to ensure you select the right ones. This means finding quotes relevant to your service or products that convey the values or benefits you are highlighting in your content. Quotes re memorable and emotional. They can be highly effective when it comes to driving shares.
Once your quotes are selected, you can use them in all types of content from social media posts to blog posts, and newsletters to other types of marketing. Remember to use quotation marks and attribute the quote to the person that said it.
You can include quotes in your advertising copy, or in your video and images. They grab attention, creating an emotional connection.
You can collect your own quotes from industry experts and satisfied customers. This is an opportunity to build social proof for your brand, while connecting with your audience. These quotes can be used in your content to drive more shares.
Quotes are highly effective in marketing, when you use them correctly. They add emotion, build trust, while providing social proof. Choosing the right quotes and using them in your content helps you create a marketing message that is powerful, resonating with your audience. If you need help with your content creation, contact Genie Crawl now. We would love to help you achieve your online goals.
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