Why Regular Blogging Still Drives Results in 2025
At Genie Crawl, we write blogs daily, for ourselves and our clients. The one question we are often asked as a leading digital marketing agency is whether regular blogging still drives results in 2025? You will be amazed how many people still read blogs today.
When blogs were first introduced, they were more of an online diary. Today they are used as an educational tool for your target audience, building trust and generating leads. Blogs perform well when you incorporate storytelling that connects your readers to your business, evoking emotion.
In 2025, blog readers expect:
Regular blogging is still relevant and an excellent way to drive results in 2025, which is why we publish an educational blog daily, one of them you are reading right now. In order to create a successful blog, the Genie Crawl team have put some tips together that you can work on right away:
Quality and quantity are both important when it come to blogging success in 2025. The best word count is the number of words needed to cover a topic. We recommend publishing daily, but at least bi-weekly or weekly to get the best results. Further, blog posts must be high quality, informative, and offer value.
Google prioritises content that meets user intent, meaning you need to answer their search query thoroughly. Your reader should feel satisfied when they arrive on your blog. This means being specific, answering the query right away, while using targeted keywords. Don't add fluff, while ensuring you share information that meets user intent. A FAQ section is useful to answer your readers questions and it can be added to the end of your blog.
These days, people are in a hurry when they search online, which means they often skim your content for important information. In order to meet your readers needs, you should write easy to read and skimmable content. To do this you should use subheadings to break up your content and highlight important information, use charts, lists, and bullet points, while writing short paragraphs of no more than three sentences.
A recent survey shows there are more than six hundred million blogs in the world right now and around 7.5 million new blog posts published daily. As you can see, there is a need to ensure you stand out by creating unique content. While your blog may cover ideas or topics that other blogs and articles cover, you can make your content unique by adding personal experiences, examples, and insights.
Blog readers are often looking to solve a problem. They need help, and if your blog provides that assistance, it boosts their trust in your business. Take the topic or keywords you are targeting and ask yourself what information the reader is looking for and how can you provide it, helping them with their pain point.
Search engine optimisation (SEO) is a process where you improve your blog contents ranking in search results. When you incorporate SEO to your blog, you ensure you are writing for the right target audience, using targeted keywords.
We hope this blog helps you understand that regular blogging does still drive results in 2025. With our above tips you will be able to create high quality blogs that resonate with your audience, driving traffic and boosting your SEO efforts. Blogs are an effective digital marketing tool, helping to drive organic traffic to your website, generating leads, boosting trust and credibility, along with helping you improve your ranking in search results. Do you need help with regular blogging? Contact Genie Crawl now to find out how.
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