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Will AI Content Outrank Human-Written Content? A 2025 Perspective
The idea of artificial intelligence (AI) content has captivated people from around the world. While AI isn't taking over just yet, it is making a major impact on our lives. With the ability of AI writing tools, such as ChatGPT, you have to wonder if AI content will outrank human-written content?
AI content is written materials. These can be blogs, articles, reports, landing pages, and product descriptions. They are created by computer software. These AI platforms are trained on millions of world to generate content.
AI content has been seen as a threat to Google. The search engine giant is constantly looking for ways to provide users with relevant and fast information. AI platforms are threatening the search engine giant, which has resulted in Google updating its bots to detect auto-generated content that violates Search Essentials and provides a poor user experience. Google's algorithms are able to identify trends and inconsistencies in writing styles, which indicate the content may be created by AI and not human.
When detected, the content is considered as spam, which can result in drop in ranking, or a manual penalty. AI content is becoming more sophisticated, which means Google is constantly updating and evolving to stay ahead in the game.
AI content can gain a good ranking in Google search results, but it is always important to remember that quality is more important than quantity. Human generated content performs better. As a result, AI content requires human editing and fact checking to improve its ranking potential.
Human-written content is creative, which results in enjoyable and engaging reading, which results in visitors spending longer on your website, reducing bounce rates, and improving SEO performance.
Human-written content is original, focused on user intent, accurate, and evokes emotion, resonating with the reader. As a result, human-written content tends to achieve a higher ranking than AI generated content.
AI tools have the ability to replace certain aspects of content creation, such as identifying trending topics, keywords, and user intent. AI generated content tends to lack creativity that automatically comes from human writing.
Human-writers have an understanding of the subject matter, they add their experiences, and perspectives, something AI will never be able to replace. While AI has become a valuable tool in content creation, it is not outranking human-written content just yet and chances are its very unlikely it will replace human writers any time soon.
Human-written content is unique, valuable and high quality, while AI content tends to be concise. AI content must be revisited and edited by humans, making it more creative and engaging. If you need help with content creation, get in touch with Genie Crawl now.
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