Knowledge Centre

As a local business, it's important that you stand out in your local area. A powerful way to achieve this is to take advantage of local events, boosting your search engine optimisation (SEO) efforts.

It's not uncommon for smaller local businesses to struggle with low online visibility, inconsistent business listings, and low search rankings.

Have you noticed how you lack patience when browsing the internet these days? You expect accurate, fast, and personalised answers to your queries.

Small to medium sized businesses need a customised and strong SEO strategy to attract new customers. One of the most powerful ways to boost local SEO rankings is taking advantage of reviews.

Hyperlocal SEO is a process where you target local customers. This town-level targeting helps small local businesses even the playing field with larger competitors by capitalising on local search terms.

Local SEO, when done correctly, can help businesses in smaller UK towns dominate search results. Using less competitive keywords, using localised keywords and creating high quality localised content is only a small part of the process.

Customised location pages showcase each location's unique value. How your audience searches online can vary based on their location.

Local customers are looking for businesses that understand their area, come recommended by friends and neighbours, and provide a service that cater to local needs and preferences.

Whether you are creating new product pages or you want to publish a blog post for your E-Commerce business, a solid content review process is essential.

The search engine world has changed with more people using “near me” searches, whether in their own home town or visiting a new city or country.

Can you imagine shopping online, you head to a website, but their category pages are so confusing and overwhelming, you abandon the site and head to a competitor website?

E-commerce is growing in popularity throughout the world, as more consumers take to the internet to find the latest fashion items.

When a user searches for a product or service you offer, your Google Business Profile (GBP) may be the very first thing they see.

Do you own a brick and mortar shop in a town, village, or city? You can improve your online presence by taking advantage of local search engine optimisation (SEO).

Studies have shown that seven in ten UK adults are looking to improve their health. This is fantastic news for healthcare and wellness websites.

Service-based businesses can spend hours creating a beautiful website, only to see themselves ranking on the second or third page of search results.

Search engine optimisation (SEO) is constantly evolving. Which you already know from our previous blogs. We have changed from a desktop-first world to a mobile-first world.

People throughout the world rely on search engines to find information and make purchases. Search engines are the most powerful driver for website traffic.

When you see pages listed at the top of Googles search results, you probably see them as “lucky,” but luck has absolutely nothing to do with it.

Many Shopify store owners are not using search engine optimisation (SEO) to their advantage, which we are going to focus on in this blog.

Keyword mapping is a valuable way to avoid keyword overlaps and cannibalisation, targeting your audience at each stage of their purchasing journey.

Consumers today expect seamless, engaging, and informative shopping experiences. At the same time, search engines need to know what you selling and why you deserve a high ranking.

It's not uncommon for website owners to feel panic and concern when their site experiences take a major dip in traffic, right after an algorithm update.

Structured data and Schema are crucial for UK sites. When you incorporate structured data and schema to your website, you can enjoy numerous benefits, helping you gain a competitive edge.